Nov@log, as a pole of competitiveness, play an essential role in the competitiveness of business enterprises and in the development of innovation in France.
They aim especially in developing the services and logistics systems of tomorrow.

The themes engaged in by the pole are traceability, intermodality, processes and flows of industrial logistics, the maritime and terrestrial interface, urban and logistics movements, environment and security.

What is a pole of competitiveness ?

In a more and more competitive global economy, France launched in 2004 a new industrial policy which mobilises the key factors of competitiveness, in the first place of which is the capacity of innovation. This policy aims to arouse and then support initiatives stemming from the economic and academic stakeholders present in a territory.

Four principal elements are the keys to the success of the pole:

• The implementation of a common strategy of economic development coherent with the overall strategy of the territory;
• Close partnerships between the stakeholders around the projects;
• Concentration on technologies destined for high potential growth markets;
• A sufficient critical mass to acquire and develop an international visibility.

Through this networking of the stakeholders of innovation, the policy of poles has the end objective of the creation of new wealth and the development of employment in the territories.

Our Axes of research

Innovation and logistics

Destined to develop technological innovation, the missions
of Nov@log are:

• To accompany firms in their R&D and innovation project to increase their competitiveness;
• To advise firms in order to label and finance their projects;
• To put firms in relation with research teams and to provide them with an international visibility.

Innovation & logistics

Nov@log, as a pole of competitiveness, plays an essential role in the competitiveness of the business firms and in the development of innovation in Normandy. It especially aims to develop the logistics services and systems of the future.

The Strategic axes

Nov@log articulate their strategy around 3 domains of strategic actions:

	Safety-security of freight shipments, risk analysis and management, transport and logistics regulations.
	Traceability of shipments, optimisation of the supply chain and the information and data exchange systems ;
	The sustainable development of logistics, environmental management of logistics and supply areas, life cycle of products.

… and 4 axes of work:

• To develop the European port and terrestrial transport information systems of tomorrow;
• To determine the structuring and organisation of the logistics platforms of tomorrow;
• To determine and optimise intermodality between road, rail, river and sea;
• To accompany eco-design in the support of the development of emerging and sustainable logistics.

The R&D projects

Concrete projects, carriers of innovation

Selected for their innovation and the progress brought to logistics, up to now Nov@log have labelled 66 projects (including some studies) for a sum of over €88,000,000 in all the themes of logistics whether in internal management, in traceability, in safety-security, and in port logistics….
Through their axes of research, Nov@log is currently supporting various projects, carriers of innovation, in the domain of logistics whether in NICT or logistics organisation. Through the three Strategic Actions Directions (S.A.D.) centred on traceability, safety-security of flows and sustainable development, Nov@log, since their foundation, have already obtained the financing agreements for 11 projects (ANR / PREDIT / CONSEIL REGIONAL HAUTE ET BASSE NORMANDIE / FUI 6 / FEDER & IPER) for a total obtained of close to 11 million euros.

Press

Press File - March 2010

Nov@log is the sole French pole of competitiveness dedicated to logistics.
It plays an essential role in the competitiveness of business companies and in the development of innovation and research in logistics, in France and in Europe by accompanying companies which are investing in developments in this sector of activity.

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